Fonction 1: Communication / Publicité /...
Fonction 2: Responsable de Département
Niveau d'expérience requis : De 5 à 10 ans
Secteur d'activité : Enseignement / Formation
Région : Tanger et région | Maroc
Publication : du 25/09/2019 au 09/12/2019
Type de contrat : CDD
Poste avec Management : Oui
Postes proposés : 1

Communication Manager (Tanger)

Entreprise :

The British Council is the UK’s international organisation for cultural relations and educational opportunities. We create friendly knowledge and understanding between the people of the UK and other countries. We do this by making a positive contribution to the UK and the countries we work with – changing lives by creating opportunities, building connections and engendering trust.

We work with over 100 countries across the world in the fields of arts and culture, English language, education and civil society. Each year we reach over 20 million people face-to-face and more than 500 million people online, via broadcasts and publications. Founded in 1934, we are a UK charity governed by Royal Charter and a UK public body.

British Council Morocco operates Rabat, Casablanca and Tangier and we employ approximately 150 staff. Our activities are broad based, including a growing Exams business, and a sizeable portfolio of grant, partnership and externally funded English, Education, Arts and Society programmes and projects.

Poste :

Funded by the EU and delivered by the British Council with UK and French government partners, SRII aims to strengthen young people’s resilience – their ability to “survive and thrive” whatever pressures and hazards they confront. It will be implemented over three years (2017-2021) in five countries in the Middle East and North Africa. The program :

•      Engages young people in at-risk areas through activities that interest them, such as Active Citizens, sports, education, local governance, culture and social enterprise.

•      Helps young people to identify local issues and trains them to develop the networks and skills to respond

•      Mentors young people as they apply their skills to design and deliver social initiatives to enhance community life  

•      Trains CSOs to better communicate their work to young people and develop initiatives that create opportunities to engage local youth

•      Supports young people and CSOs to communicate their experiences to their local community and beyond.

Role description

To deliver the programme’s overall objective, Government, civil society and resilient youth in susceptible communities will design, deliver and communicate alternatives to violent extremism in susceptible communities, communications activity (delivered by a range of consultants) will include the following;

-       Developing wider communication and engagement strategy in support of achievement of programme outcomes – including attitudinal and behaviour change

-       Technical support to programme on research and analysis, campaign design and delivery, communications unit design

-       Communications related training and mentoring of government and civil society;

Consultancy Purpose

The Consultant will be responsible for development, monitoring and evaluation communications campaigns, and capacity building activity, which aim to deliver the project outcomes, working closely under the guidance and support of specialist colleagues but reporting in to the in-country British Council Project Manager.


  1. Lead in working with project partners to input to national level project plan.
  2. Contextualise concepts and co-develop strategic briefs, develop, deliver and evaluate campaign or capacity building activity.
  3. Support the development of partner brands, products, events and media campaigns – be they on behalf of government or CSO partners – in support of project outcomes
  4. Manage the procurement of and relationships with third party suppliers of communications services from either civil society or the private sector.
  5. Develop and manage all-media content development and public relations opportunities through appropriate news and cultural media outlets at local and national level.

Specific duties and responsibilities:

  • Work with partners and stakeholders to coordinate campaign activity
  • Work with partners and stakeholders to develop a campaign narrative and key messages for consistent delivery across all campaign platforms
  • Campaign planning and delivery, including project management (project delivery, financial management, and risk management)
  • Create campaign production schedules, monitor activity and notify stakeholders of relevant outcomes, fluctuations, and plans
  • Participate in selecting external agency suppliers and managing day-to-day relationships with them
  • Develop metrics and track integrated campaign effectiveness according to project standards and formats for internal reporting and system audit, and design and report to internal and external constituents on program outcomes/progress
  • Routinely collect and analyse data to troubleshoot, to understand issues and identify solutions; proactively plan for contingencies
  • Undertake quality control of supplier products, as agreed with Campaign & Delivery team
  • Ensure approvals are obtained on all appropriate activities
  • Prepare and disseminate regular summary reporting for senior management at national and central level


The Consultant will work daily from the British Council office in Tangier. The consultancy will involve travel to parts of the country where the project is operating, and at times when campaigns or events are under development, may involve working long hours during evenings or over weekends.

Costs of travel and expenses will be agreed and claimed separately.


The Consultant will report to the British Council Senior Project Manager, though will operate in a matrix environment, meaning that guidance will be provided by the Regional Communication Strategist. A schedule of regular review meetings will be built into the activity programme.

Profil recherché :

Qualifications and experience required

  1. Successful candidates for these posts will be assessed against the following attributes:

35% - Profile – Experience, Skills, Knowledge (CV)

·         Experienced in account management for communication

·         Strong written, oral, interpersonal and presentation skills and the ability to interface with senior management effectively – in English and Arabic

·         Strong attention to detail and disciplined in project reporting and meeting deadlines

·         Experience working with youth target audience

·         Experience with government or civil society clients

35% - Quality – Evidence of relevant previous work (1 example)

·         Demonstrable success in creating impact, particularly with youth target audiences

·         Experienced in the development and delivery of social media campaigns

·         Evidenced networks among national media – TV, press and online

·         Creation of, and direct management of, the production and management of national public awareness/service campaigns that including TV, radio, outdoor, events, public relations, social media, and other to be defined tactics.

30% - Commercial – Day rate represents value for money (quote)

Applicants should submit a proposal including the following:

  1. An up to date CV;
  2. Up to 300 words to detail how they meet the requirements of the consultancy;
  3. A maximum 3 examples of previous written strategic and creative work;
  4. Written confirmation of availability to start work no later than 4 November 2019
  5. Day rate and evidence of day rate (previous contract detail)
  6. Previous Consultancy or Employment Referree

Attributes of the successful candidate:

·         English, French and Arabic Speaker

·         Organized, valuing planning, structure and attention to detail

·         Confident communicator, sufficient to inspire respect across the project team

·         Self-reliant, good problem solver, results oriented

·         Able to make decisions in a changing environment and anticipate future needs

·         Self-motivated and self-managing, with the ability to manage under pressure

·         Ability to operate as an effective tactical as well as strategic thinker

·         Committed to continuous self-development and learning

·         An idea-generator with an eye for design and an understanding of the power of storytelling;

·         An understanding and proven experience engaging with and motivating hard-to-reach audiences

·         Equipped to interact with and observe beneficiaries and to analyze their engagement with and response to the project relative to overall project objectives

·         Ability to deliver high quality work, quickly, in a dynamic organization under time pressure

Please note we can only respond to shortlisted applicants.

Type de contrat :