Cette offre d’emploi n’est plus d’actualité.

Marketing Implementer - Tunis

Marketing - Communication / Publicité / RP - Secteur Agence pub / Marketing Direct - Communication / Evénementiel

  • De 1 à 3 ans - De 3 à 5 ans
  • 1 poste(s) sur Tunis - Tunisie
  • Bac +5 et plus

Recherche de nouveauté Extraversion Ambition Flexibilité Organisation

  • Autre
  • Télétravail : Non renseigné
Publiée il y a 137 jours sur ReKrute.com - Postulez avant le 11/03/2022

Entreprise :

Exciting career opportunities at Vivo Energy Tunisia

Vivo Energy, a Shell licensee in 22 African markets, was established on 1st December 2011 to distribute and market Shell-branded fuels and lubricants.

Vivo Energy is the company behind the Shell brand in Africa, a joint venture between Vitol, Helios Investment Partners and Shell.

Vivo Energy operates in Retail; Commercial Fuels (Marine, Mining and Aviation in partnership with Vitol Aviation); Liquefied Petroleum Gas and Lubricants in : Botswana, Burkina Faso, Cape Verde, Cote D’Ivoire, Ghana, Guinea, Kenya, Mauritius, Madagascar, Morocco, Mali, Namibia, Senegal, Tunisia and Uganda.

The vision of Vivo Energy is to become the most respected energy company in Africa.
The goal of Vivo Energy is to create a performance driven, dynamic enterprise with the capability to deliver long term benefits to customers, employees and the local communities in which we operates.

Vivo Energy wants their employees to feel proud to work for the company and a key part of our organizational model is that our employees should be given responsibility and accountability in equal measure.

Vivo Energy Tunisia operates an extensive Retail network of 160 service stations offering a wide range of Shell’s world-class fuels and lubricants throughout the country. The network serves more than 150,000 customers each day, making the company one of the country’s largest suppliers of fuels and lubricants.

Vivo Energy Tunisia manages the storage, distribution and marketing of Shell fuels, lubricants, greases as well as Liquefied Petroleum Gas (LPG) under the Butagaz brand.

At Vivo Energy Tunisia, we are committed to the ongoing development of our people; we understand that as a business we can only be as good as the individuals we employ, and for that reason we are looking for people with skills, experience, responsibility, commitment and ambition.

Poste :

You are responsible for developing plans and executing projects and initiatives that support the broader short and long-term marketing strategy. You work in collaboration with other internal stakeholders to ensure that the brand remains relevant to consumers and that all initiatives support the brand promise. Additionally, you take a lead in managing vendor partners and communication agencies, and all aspects of their projects.

Principal Accountabilities:

 Marketing Plan:
? Develop the marketing Plan for CR and ONFR Business.
? Develop & execute the digital plan for Shell website and social Media
? Manages the day-to-day activities associated to all marketing efforts, including, project management,
? creative development, cross-functional implementation, campaign tracking and reporting as necessary
? Leverage knowledge of business, category and brand marketing strategy into actionable marketing strategies and plans to deliver against the company’s business objectives
? Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget
? Participate in key sales and marketing presentations as necessary.
Market Research :
? Lead insight gathering research into consumers and competitive category to secure knowledge that can be utilized to enhance and evolve the business. Leverage consumer insights to develop brand and product positioning.
? Produces competitive analysis materials comparing product with its key competitors.
? Competition Activities tracking
? Working closely with distribution partners and Marketing Research companies to obtain relevant information.
Financials
? Develops monthly and quarterly reports for management.
? Monitoring and analyzing business performance vs business goals (awareness, share, consumer diagnostics, profitability, etc.)
? Assist with financial projections and budgeting process.
? Manage budgets and financial related to marketing campaigns.
? Pre evaluation and Post Evaluation for all CR campaigns with ROMI calculation
? Be the owner of the pricing strategy
 

Profil recherché :

? Marketing knowledge (including brand building, concept development, Digital , development and implementation of marketing initiatives)
? Background in retail business is appreciated.
? Demonstrate ability to manage Advertising, Promotion and Media agencies and programs.
? Champions customer and stakeholder focus
? Maximizes business opportunities
? Must be knowledgeable on project management skills, able to handle multiple projects at a time.
? Be methodical and converge on operational details
? Be able to deliver a flawless execution of Marketing campaigns
? Agency management

Adresse :

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