Customer Experience Coordinator LSM - Casablanca

Company :

At McDonald's Morocco, our success is based above all on the women and men who bring our restaurants to life every day.

For over 33 years, we have been building a 100% Moroccan adventure driven by the commitment of over 5600 employees across 24 cities and 81 restaurants throughout the Kingdom.

McDonald's Morocco contributes to the development of talent and the creation of professional opportunities. Every day, our teams bring to life a human adventure based on excellence, training, and professional development.

We believe that everyone has the potential to grow, learn, and succeed.

Whether you are looking for your first professional experience, an opportunity for advancement, or a stimulating work environment, we offer you the means to develop your skills and build your career path.

Company culture :

McDonald’s Morocco is built on a cooperative culture that values people, teamwork and mutual support. A close management approach encourages guidance, empowerment and collective commitment. This collaborative foundation is complemented by a strong performance-driven mindset, focused on results and customer satisfaction. It operates within a well-structured organizational framework that ensures efficiency, quality and consistency, with innovation playing a more focused supporting role.

Job :

• Act as the link between the Marketing department and the restaurant. Ensuring smooth information flow in both directions, through regular reports and meetings with the LSM Pole.

• Analyze and deeply understand the restaurant's local market and its KPIs, while working closely with the Store Manager, to map the catchment area, identify traffic generators, points of interest, competitors, and potential partnerships with the various stakeholders in the local market. (clarify the external part,)

• Establish the restaurant's LSM plan and its budget in close collaboration with the Store Manager, the Field Service Pole, and the LSM Pole during the Business Acceleration Session to define the restaurant's annual plan and ensure its success.

• Plan the restaurant's local activities and promotions calendar, and ensure the proper execution of national campaigns.

• Ensure the good visibility of the restaurant (Posters, Signs, Totems...) and check the proper presentation/display of POP materials and content inside and outside the restaurant.

• Ensure the successful launch of marketing campaigns under the supervision of the Store Manager and the LSM Manager and ensure that new products are visible to the customer 

• Communicate campaign offers and objectives to the Front team and ensure their good commercialization under the supervision of the Store Manager and the LSM Pole.

• Collect customer feedback during the launch and report it to the CX and LSM poles.

• Manage stocks as well as LSM materials.

• Continuously evaluate performance and identify improvement opportunities at each level of the local store marketing priority pyramid.

Required profile :

Holder of a Bachelor's degree (Bac+4) or higher, or equivalent; training in marketing, commerce, or tourism is desirable. Minimum of 2 years' experience in a similar role is desirable.
Excellent communication and interpersonal skills, good command of the French language, both spoken and written; English desirable.
Good command of the Office suite (Word, Excel, PowerPoint)
Organizational skills and team spirit to work collaboratively with restaurant staff.
Highly developed organizational skills;
Autonomy, initiative, and a high sense of responsibility;
Versatility and flexibility; Keen sense of customer service and impeccable professional ethics;
 

Head office address :

Desired personality traits :

Search for new things / novelty Extraversion Ambition Flexibility Organization