Global Talent Survey: HR professionals also have their say

Salary, work-life balance, career development, management, mobility, new ways of working.
Talent expectations are changing fast. And for companies, understanding them is becoming a major challenge to attract, engage, and keep the right people.
But this thinking is not just for candidates.
HR directors, recruiters, managers, leaders: you are also professionals with your own work experiences, expectations, and vision of how work is changing. Your input is therefore fully important.
This is the whole goal of the Global Talent Survey, conducted by The Network, ReKrute, and Boston Consulting Group (BCG): one of the largest international studies focused on how people want to work and build their careers.
A global study that gives a voice to all professionals
Since 2014, the Global Talent Survey has helped us better understand the career priorities of talents around the world.
What makes someone choose one company over another today? What working conditions have become essential? What do they expect from their manager? How important are pay, career growth, flexibility, or mobility to them?
These questions concern the candidates you are recruiting, but they also concern you directly as a professional.
By participating, HR professionals are not just acting as employers: they are also sharing their own perspective on work and the changes they experience daily.
Why should HR professionals also participate?
HR teams are often the ones who analyze trends, adapt company policies, and try to understand employee expectations.
But they are part of these changes themselves.
Your relationship with management, work-life balance, career prospects, or new ways of working also helps to create a more accurate picture of the market.
This is precisely what makes the Global Talent Survey so valuable: combining the answers of professionals with different backgrounds, jobs, and levels of responsibility to understand how expectations are changing on a large scale.
15 minutes to share your own experience
Taking part in the Global Talent Survey takes about 15 minutes.
The survey asks you to answer in your own name, based on your own experience and professional expectations.
These answers will then be compared with those of professionals from around the world to identify the main trends shaping our relationship with work today.
The most significant findings will also be shared in international media early next year.
Participate to better understand the talents you recruit
For an HR professional, this process has a double benefit.
On one hand, you personally contribute to the study by sharing your own view of work.
On the other hand, the results will allow you to gain perspective on the expectations of talents and to compare your practices with the major changes observed in the market.
What criteria are becoming decisive in choosing an employer? Which expectations are growing? Which issues are gaining more weight in career decisions?
These are all useful insights to inform your thinking on recruitment, retention, and employer branding.
And you also leave with useful insights
Participation is not just about feeding the study.
Respondents will also receive sector-specific career advice based on BCG's research and analysis.
An opportunity to contribute to an international study while also gaining additional insight into your own career path and professional environment.
The message to take away
Your professional experience is also part of the changing world of work.
Read also: AI in Moroccan recruitment in 2026: where are companies really at?
