Communication & Marketing Officer - Marrakech

Company :

Founded in 1973, Bouderka SARL, the exclusive dealer in Marrakech for the brands Porsche, Volkswagen, Audi, and Skoda, boasts over 50 years of excellence in the automotive sector.

The company's sustainable performance relies on the development of its talent. Its HR policy focuses on skills development, continuous training, and the adoption of cutting-edge technologies, ensuring expertise, commitment, and quality of service.

A responsible company, Bouderka SARL fosters a demanding and collaborative work environment, based on values of respect, social responsibility, and sustainability, with a clear ambition to be an employer of reference.
 

Job :

Responsibilities

Commercial communication
• Design and deploy local campaigns to promote new car sales, after-sales service, and body shop activities.
• Write advertising content for print, display, email, and social media.
• Create or adapt promotional materials for national campaigns according to the dealership's needs.
Digital communication and social media
• Manage the dealership's social media (Facebook, Instagram, LinkedIn, YouTube, etc.).
• Create and publish content: photos, videos, customer testimonials, news, and commercial information.
• Update the website and the brands' local pages.
• Manage local digital advertising campaigns (Meta Ads, Google Ads).
Events and special operations
• Participate in the organization of on-site events: open days, private test drives, new model launches, etc.
• Ensure communication around events: invitations, follow-ups, and post-event promotion.
• Develop and maintain relationships with local media (press, radio, influencers).
• Manage partnerships with local associations, clubs, or companies.
Monitoring and reporting
• Track the performance of actions taken: dealership traffic, lead generation, digital engagement, etc.
• Propose corrective actions and new initiatives based on the results obtained.

Required profile :

Profile sought
• Master's degree (Bac +5) or higher in communication, marketing, or digital.
• Experience in a commercial or automotive environment is a plus.
• Good knowledge of the automotive sector or a strong interest in the automotive world.

Skills / Personal attributes
• Good command of visual communication tools (Canva, Photoshop, Illustrator).
• Knowledge of social media management tools (Meta Business Suite, Hootsuite, etc.).
• Good command of office software (MS Office, Excel).
• Excellent oral and written communication skills.
• Sense of local marketing and customer relations.
• Ability to work closely with sales teams.
• Versatility, creativity, and responsiveness.
• Rigor, organizational skills, and initiative.
• Interpersonal skills and enjoyment of teamwork.

Head office address :

Desired personality traits :

Search for new things / novelty Extraversion Flexibility Ambition Organization