Sales Development Representative - Casablanca
Company sector : Insurance / Brokerage
COMPANY :
70 years of experience and a very fine territorial network have made Coface a benchmark in credit insurance, risk management, and the global economy. Coface experts operate at the heart of the global economy, helping ~50,000 clients build successful, dynamic, and growing businesses in 200 countries.
With a direct and indirect presence in 12 countries in the Maghreb, West, and Central Africa, Coface offers a unique support system for companies established in the region to protect them against the risk of financial default by their clients.
Credit insurance with Coface also means risk analysis by country, sector, and company to help our clients best assess and prevent the risks they need to take.
With Coface, our clients operate in a safer environment.
Company culture :
Job :
As part of expanding our presence in the commercial information market, we are looking for a motivated Sales Development Representative (SDR) to strengthen our sales pipeline and support our growth in the Moroccan and African markets.
The SDR will play a key role in our commercial process by qualifying leads and conducting prospecting actions to identify new opportunities.
Main tasks:
- Deployment of commercial strategy: Develop and implement an action plan aligned with objectives and economic trends.
- Active prospecting: Identify and engage new clients through calls, professional networks, events, and partnerships.
- Needs analysis: Understand local market expectations and propose suitable solutions.
- Promotion of BI solutions: Highlight URBA360 and the “Financial Excellence” label as levers for performance and trust.
- Follow-up & Reporting: Ensure objectives are met, negotiate and finalize contracts, monitor customer satisfaction.
- Competitive monitoring: Analyze competitors' actions to adjust the strategy.
- Digitalization: Master Coface tools (Icon/URBA, Broker Portal, EL Portal, Cofanet, EDM).
- Service quality: Guarantee the achievement of KPIs and streamline the integration of commercial information.
Required profile :
- 3 to 5 years of experience in B2B commercial development or business development, with a focus on the Maghreb region market.
- Strong ability to establish and maintain professional relationships.
- Excellent oral and written communication skills, with a keen sense of interpersonal relationships.
- Ability to understand customer needs and match them with our solutions.
- High level of motivation and perseverance, with a proactive and results-oriented mindset.
- Proficiency in Excel tools for reporting and analysis.
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