Marketing Manager/Agent - Benguerir
Secteur de l’entreprise : Enseignement / Formation
ENTREPRISE :
Mohammed VI Polytechnic University is an institution dedicated to research and innovation in Africa and aims to position itself among world-renowned universities in its fields The University is engaged in economic and human development and puts research and innovation at the forefront of African development. A mechanism that enables it to consolidate Morocco’s frontline position in these fields, in a unique partnership-based approach and boosting skills training relevant for the future of Africa. Located in the municipality of Benguerir, in the very heart of the Green City, Mohammed VI Polytechnic University aspires to leave its mark nationally, continentally, and globally.
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Culture de l'entreprise :
UM6P – Université Mohammed VI Polytechnique se caractérise par une culture fortement orientée innovation, où la créativité, l’expérimentation et l’audace intellectuelle constituent des piliers essentiels. L’université encourage l’initiative, l’ouverture d’esprit et l’autonomie, dans un environnement stimulant tourné vers la recherche, l’entrepreneuriat et l’impact. Cette dynamique innovante est enrichie par une dimension coopérative solide, valorisant la collaboration, le partage des savoirs et le développement humain. Une orientation vers la performance et l’excellence complète l’ensemble, tandis que les processus formels restent volontairement plus légers pour préserver l’agilité.
Poste :
Marketing Manager/Agent
The marketing manager will develop innovative cross-channel marketing strategies and campaigns to support student recruitment activities. He/she will manage communications strategies for prospective Moroccan and international students and the running of advertising campaigns.
Function Description:
- Overseeing all marketing campaigns for the JUACS
- Implementing the different marketing strategies
- Ensuring JUACS is communicating the right messaging to attract prospective students and retain existing ones
- Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
- Managing and coordinating marketing and creative staff
- Collaborating with media organizations and advertising agencies
- Brainstorming ideas for new campaigns
- Analyzing data to evaluate the success of the marketing efforts and coming up with new ideas to improve brand marketing and exposure
Profil recherché :
Education:
Master’s degree in marketing, communication, business and other fields.
Languages requirement:
FR (Fluent) – EN (Fluent)
Experience:
3-5 years of experience
Requirements
- Intimate understanding of traditional and digital marketing channels
- Excellent communication skills
- Ability to think creatively and innovatively
- Budget-management skills and proficiency
- Professional judgment and discretion that comes from years of experience in the field
- Analytical skills to forecast and identify trends and challenges
- Familiarity with the latest trends, technologies and methodologies in graphic design and web design, etc.
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